Dogwalkers
The Client
Dogwalkers is a consumer cannabis brand that differentiates itself in a tech-focused marketplace by a back-to-basics product for those who like to keep their cannabis use simple and fun.
The Situation
After 2 years in the pre-rolls market, Dogwalkers was in need of a brand refresh that would cut through the noise and make them stand out in the marketplace.
What We Delivered
Brand identity refresh, brand story, and activation concepts.
Concept One: Daily Escape
Concept Two: Best Buds
Concept Three: Lifes Simple Pleasures